New service helps device companies develop Internet strategies
"Studies have shown that some 50 percent of pharmaceutical, healthcare, biotechnology and medical device companies say they are currently considering or developing eBusiness strategies," says Ed Marro, president of Skila. "They are looking to the Internet as a way to provide high-quality services to their own customers and expanded access to those services, while at the same time achieve efficiencies."
Marro added that the key to future success is to become a decision enabler through the effective and timely exchange of intelligence. Skila's expertise in Internet-based global intelligence systems and extensive knowledge of the pharmaceutical and healthcare industries, positions Skila's "eBusiness EDGE" as the tool to help clients achieve their goals on the Internet.
With Skila's "eBusiness EDGE", executives are directly connected to Skila experts as well as a network of eBusiness and healthcare experts, who respond to client inquiries within 48 hours. Skila's community of experts also provides commentary and industry intelligence, delivered electronically in "real time."
Subscribers to the "eBusiness EDGE" also receive nine eModules of comprehensive research and analysis delivered in through the Internet, providing insights into emerging eBusiness models, analysis and recommendations for executives responsible for the development and implementation of eBusiness strategies, with a particular focus on Sales & Marketing. In addition, executives receive individualized, face-to-face presentations and consulting services that apply research findings to each unique client situation.
"Most pharmaceutical, biotechnology, and medical device companies are currently making use of the vast power of the Internet merely to display their brochures on their web sites -- so called 'brochureware' -- or, if they're a little more advanced, to sell to consumers or to share knowledge among their different departments," Sean Wieland, e-health analyst, Prudential Securities GCI said. "Skila's 'eBusiness EDGE' will help them leverage the Internet as an essential tool in first exchanging knowledge and, ultimately, in making critical business decisions."
For more information, contact Jason Appel, Skila, at 201-818-2277, ext. 105 or via E-mail at jasona@skila.com.
Edited by Ursula Jones
Managing Editor, Medical Design Online
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