Terumo And Olympus Expand Interventional System Business Partnership In The U.S. To Cover Urology And Gastroenterology
Terumo Corporation announces that it has concluded a basic agreement with Olympus Corporation to expand their business partnership covering medical interventional system products in the United States. With this move, both companies will, for the first time, jointly market products in the field of Urology in the U.S., as well as explore opportunities to broaden the types of products offered in the field of Gastroenterology, which is already an established area of focus of the partnership. The objective of the expanded partnership is to achieve business growth in the U.S., the world’s largest market for medical devices, by leveraging the competitive advantages of both companies.
The partnership joins the most recognized guidewire brand with the leading endoscope brand. Olympus has the highest market share for endoscopes in the U.S. and also the world. Olympus and Terumo have jointly developed a guidewire since 2009, which is designed for guiding minimally invasive treatment devices during biliary endoscopy procedures.
Through the partnership, Terumo will benefit from the U.S. presence and marketing arm of Olympus in the Urology and Gastroenterology spaces, and Olympus will broaden its assortment of guidewires from Terumo. Terumo’s guidewire has gained widespread endorsements in the U.S. as a diagnostic and intravascular treatment tool. The research and development efforts through the partnership will be aligned toward improving quality of care and advancing minimally invasive procedures.
Guidewires produced by Terumo will be supplied by Terumo’s U.S. subsidiary, Terumo Medical Corporation, for Olympus’s U.S. subsidiary, Olympus America Inc. Plans are in place for Olympus America Inc. to distribute—to the US market—Terumo’s urologic products beginning this May and biliaryćproducts later this year.
Under the expanded partnership, Terumo projects sales on a scale of 1 billion yen in fiscal 2016. Terumo also intends to continue separately marketing its interventional system products in the fields of cardiology, peripheral artery disease, and neurovascular disease in the United States.
Source: Terumo Corporation